Help clients access funds against their residential or commercial property. Get access to multiple lending opportunities, dedicated support, and a simple process to serve them better.
Unlimited earnings
Investment
It suits you
Everything in one app
Before you start offering Loan Against Property solutions, it is important to understand how the product works in India. This helps you identify suitable borrowers, understand property and income requirements, and explain the borrowing process clearly.
When you become an agent for Loan Against Property, this product knowledge can also help you compare available lenders and source suitable cases more effectively.
A Loan Against Property (LAP) is a secured loan in which an eligible borrower mortgages an owned property to raise funds. Depending on lender policies, residential or commercial properties may be considered.
Unlike a home loan, where funds are generally used for purchasing or constructing a home, LAP funds can typically be used for various personal or business requirements, subject to lender terms and restrictions.
| Feature | Loan Against Property | Home Loan |
|---|---|---|
| Primary Purpose | Raise funds against an existing property | Finance the purchase or construction of a home |
| Security | Existing eligible property | Property being financed |
| Use Of Funds | Various eligible personal or business purposes | Primarily housing-related purposes |
| Loan Amount | Based partly on value of mortgaged property and borrower eligibility | Based partly on property cost/value and borrower eligibility |
| Interest Rate | Depends on lender and borrower profile | Depends on lender and borrower profile |
| Repayment | Through EMIs | Through EMIs |
Dedicated Relationship Manager
Get personalised support from a dedicated relationship manager who assists with onboarding, lender requirements, documentation, client queries, and application tracking throughout the loan process.
Access To Multiple Lenders
Explore loan options from multiple banks, NBFCs, and loan against property finance companies through Choice Connect, giving you more opportunities to serve clients with different financial and property profiles.
Easy Digital Loan Platform
Submit client applications, upload documents, monitor application progress, and manage your loan business through a simple digital platform designed to make the distribution process easier.
Attractive Commission Opportunities
Earn commissions on successful Loan Against Property disbursals and add another revenue opportunity to your financial business. Payouts may vary depending on the lender, loan amount, and applicable commission structure.
Product And Process Training
Understand property eligibility, loan-to-value, interest rates, documentation, repayment tenure, and lender requirements. Get the product knowledge you need to confidently assist clients seeking finance against their property.
Marketing And Sales Support
Access digital creatives, product information, marketing materials, and sales resources that can help you reach eligible property owners and generate more Loan Against Property opportunities.
Become Business Associates In Few Easy Steps
Partner with Choice Connect to access multiple banks, NBFCs, and loan against property finance companies, support clients throughout the loan process, and earn commissions on successful disbursals.
Joined us
Across India
Available
In one place
From client onboarding to application tracking and commission management, the Choice Connect App gives you the tools to manage your Loan Against Property business wherever you are.
The borrower applies for a loan by offering an eligible property as security. The lender assesses the applicant's income, credit profile, existing liabilities, repayment capacity, and other eligibility factors.
The property is also evaluated for ownership, legal documentation, market value, location, and other lender-specific requirements. Based on these assessments, the lender determines whether to sanction the loan and the amount it is willing to offer.
Different banks, NBFCs, and loan against property finance companies may have different eligibility and property assessment criteria, making lender selection an important part of the process.
Eligibility varies between lenders, but commonly assessed factors include:
Understanding these factors before submitting an application can help you identify stronger cases and select suitable lenders for your clients.
If you want to become an agent and offer Loan Against Property solutions, Choice Connect provides a simple onboarding process and access to available lending opportunities.
Loan Against Property allows eligible property owners to access funds without selling their property. The amount and terms offered depend on the property, borrower profile, and lender requirements.
Every Loan Against Property case is different because both the borrower and the property need to meet lender requirements. With Choice Connect's product and process support, you can compare available options, guide clients through the application journey, and build your loan distribution business.
